Content design in practice—01

A small exercise for early stage content designers to practice applying their content design skills.

The short guide has all the instructions and steps for you including:

• An imaginary org, their goals, their audience, and what they want to do
• About the audience
• What you need to do, with references and examples, and a template for inspiration
• User research findings
• The success criteria

The assignment is to:

• Write user stories or job stories
• Make three mockups as explained in the guide

Note: Since this is an imaginary organization, there are no defined brand message guidelines, the voice and tone, or a design or content system. As you will see the instructions and the steps, you can use your judgment to find the voice and tone, to complete the exercise.